The Blog - By Our Founder Jacynth

  • The Ageism Warrior: Championing Age-Inclusivity with Anna Cascarina

    As more and more of us are starting to question and challenge age bias in society, the word ageism is increasingly becoming part of everyday language. And yet the word remains somewhat 'uncool' . It's ok to talk about in an abstract sense, but it isn't a word to personally relate yourself to - ...
  • Being Visible & Celebrating A New Chapter: Interview with Eleanor Mills, Founder of Noon

    International Women's Day was a big day for celebrating ageing this year. Not only did we launch our Strike Out Ageism campaign, but a new inspirational platform that celebrates midlife and beyond was launched: Noon.  Founded by the award-winning editor, writer and broadcaster Eleanor Mills, Noo...
  • Denim: The Ultimate Style Guide

    “Denim is a love that never fades” – Elo Fiorucci Confession: I’m a little bit obsessed with denim. It’s my version of the little black dress – except better. Because denim’s beauty lies in its versatility: heading out to lunch? I pop on jeans and a tshirt. Wanting to add a bit of edge to my ou...
  • Ageism In Fashion In 2020: Now Is The Time To Stand By Your Values

    2020 has been a difficult year to say the least. And whilst we can hold on hope for a better 2021, we know the road ahead is still a difficult and potentially long one. Which is why, more than ever, we must hold onto hope, our values and, integrally, support those who stand for them.  As you kno...
  • The 5 Non-Negotiable Pillars Of Health and Wellness

    Back in late March, when lockdown had just begun, we collaborated with healthy ageing supplement brand, Lumity for a week long feature offering expert health and style advice and inspiration to keep you happy and healthy. Fast forward 4 months and, whilst we're no longer in lockdown, it's safe t...
  • Top Of The Tops: Nailing Video Chat Style

    Who would have thought that in 2020 your most intimate relationship would be with your computer’s video camera? And yet here we are. You’ve laughed together, cried together; you’ve been comforted, and you’ve been driven round the bend…  until you’ve finally reached the point of acceptance: you ca...